As with the B2C sector, the sales process within B2B has undergone many changes. If before, offering telephone support to…
There is probably no company that does not want long-term customer contacts. It costs five times as much to acquire…
The term human capital arose in the 18th century with Adam Smith, who believed that, in addition to technical factors,…
Currently, cookies represent the main source of information about the audience targeted by digital marketing campaigns. This data is used…
What Is An ERP? An ERP (abbreviation of “Enterprise Resource Planning”) is an integrated management software , very practical for…
We can never say it enough, acquiring a customer or winning it back costs on average 5 times more than…
Automatic Data Capture And Processing With OCR Digitization has been a giant step for companies, which come to store large…
Smartphones have completely changed the business landscape in just a few years. The invention of the mobile phone revolutionized business…
In recent years, the way of selling and building customer relationships has changed enormously. If companies want to remain relevant…
Currently, most businesses have a website. In order for this online platform to be quickly spotted by Internet users, different…